DIZ DESIGN
JEWELLERY
Branding
We designed the brand identity for the italian  jewellery brand Diz Design, run by Carla and Paolo D'Innocenzo. We based the visual identity on the representation of the alchemic symbols of silver and gold. This double representation of female/male elements also becomes a metaphor for the brother-sister relationship of the two jewellers. The use of soft, neutral but opposing colours also reflects the concept behind the visual approach of Diz Design.Art direction and graphic design: Studio tuta.